Samsung just can't STOP, over and over again. In the latest, Samsung has a pop at the many thousands of customers whom queue during the aforementioned iPhone Fever seasons via its Galaxy Note Super Bowl ad, and no matter which side of the fence you stand, the video is rather entertaining. Those standing in wait are heard saying things like "If it looks the same, how will people know I’ve upgraded?", referring to the identical aesthetics of the iPhone 4S from the preceding iPhone 4 device; as well as "Uh-Oh, Roger’s saying the battery looks sketchy!", having a not-so-subtle dig at the iPhone 4S’s poor battery retention in places.
It ends, rather humorously, with the words "The next big thing is already here.. Again!" a play on Apple’s overused punch line and a constant feature of the Steve Jobs keynote era.
The Samsung Galaxy Note is certainly a big thing, at least in terms of size, but we can’t help but think there’s an element of the Green-Eyed Monster here. After all, there aren’t many companies enticing the sort of congregations seen outside the Apple Stores on release day.